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The story behind iLivestock

Yoni avatar
Shared by Yoni • August 31, 2023

How a trip to China inspired a revolutionary app for livestock farmers

Have you ever wondered how iLivestock came to be? Our CEO and co-founder Ewen Wardman has recently shared the story behind the creation of iLivestock in a podcast by Agri-EPI Centre, as part of a series about the latest advancement in agri-tech.

In the podcast, Ewen reveals that the inspiration for iLivestock came about while he worked for a tag company that installed a large-scale RFID system on a pig farm in China. He noticed that the farmers there were using their smartphones to take pictures of EID tags and jotting down notes beside them. This led him to think of creating an app that could streamline the process.

In the following years, Ewen and his team have spent a lot of time on farms, learning from livestock farmers in Great Britain and South Africa to fully understand needs and challenges of their potential users. This had led to the development of an offering of livestock management software and hardware products to help farmers monitor a livestock’s weight, health and performance, as well as meet the sustainability and environmental standards required by the industry.

Small-scale famers form a large part of the livestock sector and need tech innovations that fit their needs and budget. iLivestock caters to a fragmented industry where existing tech products are too costly or unsuitable for small farms.

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